As suggested by the word 'nurture', to nurture your clients is to care for and inform them while they 'grow' and learn more about your services. In the grand scheme of things, email marketing may sound like a small tool to utilise in your marketing strategy.
However, it is the only tool that lets you talk to your customers directly in their inbox. Using emails helps you relate to them directly and let them know about your latest services, offers, and keep your brand fresh in their minds.
Also, emails can be highly personalised and cost-effective. With the help of new tools like MailChimp and Hubspot, it is now effortless for you to send emails that are relatable to your customers so that you can send them offers and services that are relatable for them and not random.
If you are someone who is keen to use this tools but don't have time to create weekly emails or monthly newsletters for your customers, then call us, and we will be more than happy to help.